GCN featured in Bruce Judson's book!
Sep 8th, 2010 - GCN and Chris Palermo are one of the entrepreneurs featured in this book who have built their own business from ground into highly successful companies. Read an excerpt from the book below and then click the link for free copy.
Go it Alone!
By Bruce Judson
Husband and Wife (“When to Quit Your Day Job” Chapter 11, Page 180)
Working on your new enterprise at night and on weekends, while you keep your day job, isn’t always possible. 
One entrepreneur who had to leave his existing employer—because of potential conflicts—before starting his new career is Chris Palermo. Today, Palermo’s enterprise, Global Communication Networks, Inc. (www.gcnsolutions.com), is a substantial success and one of Sprint’s top five revenue producers in the nation.
Palermo had a skill in selling and customer service, with experience as a global account manager at AT&T, and a district sales manager at Cable & Wireless. He saw the opportunity to develop a telecommunications agency in his home turf of South Florida because he believed that business customers were frustrated by the lack of good customer service, which he knew he could provide.
His approach to creating the business reflects a discipline that’s important for any go-it-alone initiative. He says:
First, my wife was working and I had one substantial commission payment that I would still receive from my previous employer. My wife and I figured out our finances and determined that we could live for a year on her income and this final payment. We were very serious. I had a year to make it work or I was honor-bound to go back to a job in the corporate world.
To start out, I worked every day with extraordinary discipline. I used what’s called the fifty-point system. Each day, you have to earn fifty points. A successful phone contact with someone at a business with whom you have never had any previous contact counts as one point. An appointment to meet with someone counts as ten points. Your day does not end until you have hit fifty points. It’s really sales 101, but as people progress, they forget the need for discipline, focus, and determination. I really think a major reason I succeeded was that I stuck to this very disciplined approach to generating new customers, and because it was my all-consuming focus.
Click here for a free copy of Go it Alone! by Bruce Judson